i.
Med Spa Treatment Pricing Calculator

Price too low and you work for free. Price too high and the chair sits empty.

uild treatment prices from real cost inputs: product, provider time, and overhead. Compare your number against industry ranges for the same treatment. Stop guessing and start pricing from the math.

Treatment cost inputs

Select a treatment preset to load industry defaults, or choose Custom to enter your own. Provider cost is total cost to your practice (salary, benefits, taxes), not take-home pay.

Your cost for product, consumables, and supplies used in one treatment.

Total chair time including prep and cleanup.

Fully loaded cost to your practice: salary + benefits + payroll taxes.

Rent, utilities, insurance, admin staff, and software allocated per room per hour.

55%

Injectables typically target 55% to 70%. Device treatments 45% to 60%.

Recommended retail price

Based on your cost inputs and target margin, price this treatment at

$289

per treatment to hit your 55% margin target.

Your price vs. industry range

$200Median: $375$600
Track and grow

Cost per treatment

$130

$25 provider + $15 overhead

Gross profit

$159

55% margin

Revenue / provider hour

$867

3 treatments/hr

Branded PDF with your cost breakdown, recommended price, and margin analysis for this treatment.

Recommended price = total cost per treatment divided by (1 minus your target margin). Revenue per provider hour = recommended price multiplied by treatments per hour.
i.Why these numbers matter

A price is not a number. It is a margin decision with a patient on the other side.

Most med spas price by looking at what the practice down the street charges and matching it. That works until their cost structure is different from yours, their provider compensation is different from yours, and their overhead is different from yours. Price from your costs. Benchmark against the market. Adjust from there.

a.Mark I

Revenue per provider hour is the metric that runs the practice.

A provider generating $300/hour at 75% utilization produces $39,600/month. The same provider at $500/hour produces $66,000. The difference is not volume. The difference is treatment mix and pricing. Knowing your revenue per provider hour by treatment tells you which treatments to promote and which to reprice.

$500/hr

top-quartile provider revenue

b.Mark II

Product cost is the floor. Market tolerance is the ceiling. Margin lives between them.

A treatment that costs you $130 to deliver and prices at $300 yields a 57% margin. The same treatment priced at $450 yields 71%. If the market supports $450 and you are charging $300, you are leaving $150 per treatment on the table. Multiply that by 30 treatments a month and that is $54,000 in annual margin you never collected.

$54K/yr

from a $150 pricing gap

c.Mark III

Discounting without knowing your floor is how practices lose money on busy days.

A 20% discount on a treatment with a 55% margin drops your margin to 44%. A 20% discount on a treatment with a 40% margin drops it to 25%. The second scenario means you are barely covering costs. Run every promotion through the cost-per-treatment math before publishing it. The busiest day of the year should not also be the least profitable.

25%

margin after reckless discounting

End of Plate II
i.Common questions

Questions we hear a lot.

a.How do I calculate the right price for Botox at my med spa?+
Start with your product cost per area (typically $60 to $120), add provider time cost (hourly rate divided by treatments per hour), add your overhead allocation per treatment, then divide by (1 minus your target margin). For a $90 product cost, $25 provider cost, and $15 overhead at a 55% target margin, the math gives you $289. Industry range for Botox per area runs $200 to $600, with a median around $375.
b.What profit margin should a med spa target per treatment?+
Gross margins on injectable treatments typically run 55% to 70%. Device-based treatments (CoolSculpting, laser) run 45% to 60% because consumable costs are higher. Facial treatments (HydraFacial, chemical peels) can hit 65% to 75% because product costs are low. If your overall blended margin across all treatments falls below 55%, pricing or cost structure needs attention.
c.How do I factor overhead into treatment pricing?+
Overhead per treatment hour includes rent, utilities, insurance, admin staff, and software allocated per treatment room per hour. A simple formula: take your total monthly fixed costs, divide by the number of treatment rooms, divide by working hours per month (typically 176). A $6,000/month rent with 3 rooms and 176 hours gives you roughly $11/hour in rent alone. Add utilities, insurance, and admin allocation and most practices land at $35 to $60 per treatment room hour.
d.Should I price by unit or by area for injectables?+
Both models work. Per-unit pricing (e.g., $12 to $15/unit for Botox) gives patients transparency and lets them control spend. Per-area pricing ($250 to $450/area) simplifies the conversation and typically yields higher revenue per visit because patients focus on outcomes rather than unit counts. Many high-performing practices use per-area pricing with a minimum unit count to protect margin.
e.How often should I review and adjust my treatment prices?+
Review quarterly. Adjust at least annually, or whenever product costs change by more than 10%. Common mistake: practices set prices at launch and never revisit them. Product costs rise, provider compensation increases, rent goes up, but the treatment menu stays static. A $10 product cost increase on a treatment you perform 200 times a month is $24,000 in annual margin erosion if you do not adjust pricing.
End of Plate IV
i.More free calculators

Run the math on something else.

Each one runs the math most owners never sit down to do, with defaults built from the practices we run for and the engagements we audit.

a.Mark I

Dormant patients

Reactivation ROI

How much dormant patient revenue could a structured Boomerang™ campaign recover in 90 days?

Run the calculator
b.Mark II

Acquisition math

Patient LTV

What is a patient really worth across their lifetime, and how does that change what you can afford to spend on acquisition?

Run the calculator
c.Mark III

Calendar leakage

No-Show Leak

How much real revenue does a 15% no-show rate actually cost when you factor in lost rebooking and product attach?

Run the calculator
d.Mark IV

Chair productivity

Injector RPH

Where does your injector productivity sit versus the $1,100/hour top-quartile benchmark, and what closes the gap?

Run the calculator
e.Mark V

Budget sizing

Ad Spend

Not a budget. A growth prescription. What you would actually need to spend to hit a specific monthly revenue goal.

Run the calculator
f.Mark VI

Recurring revenue

Membership Revenue

What would a membership program actually add to your monthly recurring revenue, patient LTV, and practice valuation?

Run the calculator
g.Mark VII

Launch budgeting

Startup Cost

How much does it actually cost to open a med spa when you account for lease, equipment, licensing, inventory, and working capital?

Run the calculator
h.Mark VIII

Financial health

Profit Margin

Where does your practice sit on gross margin, net margin, and owner hourly rate compared to industry benchmarks?

Run the calculator
End of Plate III
Pricing is half the equation.

The other half is getting patients in the door at that price.We do that.

Google Ads, Meta campaigns, and SEO that bring in patients already researching the treatments you offer. One practice per city.

Schedule Your Strategy SessionView Programs

No commitment required. No credit card.

Fin.
iv.
Market exclusivity

One practice per city.That is the rule.

Pronk works with one practice per city. Your competitor cannot hire us while you are a client. The strategy we build stays inside your four walls. When the spot in your market is taken, it is taken.

See if your city is still open