ame calculator, Miami-area defaults. Adjusted for the avg treatment ticket and patient mix we see in the Miami-Fort Lauderdale market.
Defaults reflect industry averages across med spas with 3 to 7 providers. Adjust to match your practice.
Across all providers, average week. Skip event-driven spikes.
Industry average lands between 12 and 18%. Default 15% reflects the median.
What a typical patient spends in a single visit.
Default 50 weeks accounts for holiday slowdowns and PTO.
Annual revenue leak
Your no-shows are costing you about
$343,980
every year, before factoring in the lift available from a deposit-backed booking flow.
Monthly leak
$28.7K
Per no-show
$764
Includes lost rebooking + attach
Direct leak
$245.7K
Ticket-only, before multiplier
Branded PDF with your leak number, the deposit protocol, the 4-touch confirmation cadence, and the waitlist fill workflow.
Miami's med spa market is the most saturated per capita in the country, with an estimated 340 practices clustered around Brickell, Coral Gables, Aventura, and South Beach. Patient acquisition costs run 15 to 25% above the national median because the same Meta and Google inventory is being bid up by every aggressive operator on the strip. The average treatment ticket sits roughly 15% above national, driven by an injectable-heavy service mix and a patient base that skews higher-income, lower-deductible, and increasingly bilingual. Running the calculator with national defaults underestimates both the upside and the spend it takes to capture it. The Miami-adjusted defaults below reflect what we see across the practices we work with in Brickell, Coral Gables, and Aventura, including a Boomerang™ recovery rate that assumes a 4-touch campaign run in English and Spanish.
Every no-show drags lost rebooking, missed product attach, and the referral chain that only fires after treatment with it. The visible loss is one hour. The actual loss is closer to 1.4x the ticket and compounds across the year.
A no-show patient on a Botox visit also skips the next booking that would have come from that visit, the product attach injectors close in the chair, and the referral chain that only triggers when treatment actually happens. The conservative multiplier is 1.4x.
1.4x
true cost of a no-show
Acceptance rates sit above 95% when the deposit is framed as money toward the treatment, not money to hold the spot. Of more than 50 med spa rollouts we have run, none have seen booking volume drop. Most see it climb because the calendar fills with patients who actually show up.
>95%
deposit acceptance rate
Most practices stop at the 24-hour reminder. The highest-impact touches sit at 4 hours and 1 hour. Each layer cuts no-show probability by roughly half. Combined with a deposit, the full cadence reliably drops 15% no-show rates to under 5% inside a quarter.
-70%
no-shows with full cadence
Each one runs the math most owners never sit down to do, with defaults built from the practices we run for and the engagements we audit.
Deposit protocol, 4-touch confirmation cadence, rebook automation, and waitlist fill workflow. Most practices we run this for cut their no-show rate from 15% to under 5% in 45 days. One practice per city.
No commitment required. No credit card.
Pronk works with one practice per city. Your competitor cannot hire us while you are a client. The strategy we build stays inside your four walls. When the spot in Miami is taken, it is taken.